If you want ACTION, don’t write. Go and tell the guy what you want.
Related articles
- An Advertising Agency Legend Teaches Lawyers How to Write (tonyreiss.com)
- “How To Write” (miketrap.com)
- 5 Ogilvyisms That Still Apply to Digital Media (digiday.com)
If you want ACTION, don’t write. Go and tell the guy what you want.