Today I paid US$30 to stop WordPress showing random ads on my site. They didn’t show up often and the ads WordPress displays – to my knowledge – were never offensive.
However some were inappropriate to my content. They added nothing for readers. Getting rid of them makes the site cleaner – which is a good thing. It was something I intended to do for some time now, but Ed Bott’s No more ads, no more trackers reminded me.
We’re all used to technology buzzwords crossing over into the general business world. If someone talks about their personal bandwidth it may be clumsy, but we know roughly what they mean.
But spare me from large, unbending monolithic companies who wake up one morning and decide to describe themselves as ‘agile’. They may do this because a few people have just started holding quick meetings where staff stay on their feet or they want to tell the world they respond quickly to changing circumstances.
Agile software development is a set of methods that encourages a fast and responsive approach so that customer needs are quickly attended to. Agile was formally defined in a manifesto more than a decade ago but its ideas are now reaching the management suite.
Some bosses like what they hear and want to ride the agile wave. Or at least use the name to make themselves look smarter. It doesn’t work.