Xero woos small business with Microsoft Outlook link

One of the advantages of cloud apps like Xero is that it is easy to link them. You do none of the hard work, that’s all handled for you. Best of all, you don’t need to buy fresh software or download and install patches.

Xero founder Rod Drury has hinted in the past that this year would see a lot of behind the scenes work to help small business owners get more from their existing data. He is also keen on automating processes.

Overnight  his company took another step along that path when it announced Xero now links directly to Microsoft Outlook. This means you can get to mail messages, documents and contact information without ever leaving the online accounting software.

Likewise, while you are working with Outlook you can get a feed from Xero telling you details about a customer including what they have purchased and what they owe. You can then open their Xero contact information without leaving Outlook.

You need an Office 365 subscription to use the Xero link with Outlook.

Taken in isolation, it’s not a huge leap forward. However, Xero has set up a number of similar links weaving its functionality deeper and deeper into small business workflows.

Late last year Drury told me a new wave of innovation is on the way. He says: “When it arrives your software will be able to watch what you’re doing, spot something that matches a pattern it already knows then ask questions like: Here’s something we noticed that we need to ask you about.”

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