NZ SMEs say technology has no business impact

“Nearly one third of New Zealand small and medium-sized enterprises say digital technology has had no impact on their business over the past five years and 27 percent don’t expect it to in the next five years.”

— 2015 Westpac Grow New Zealand survey

From Many NZ SMEs say technology has no impact on their business | Scoop News.

I’d like to know more about the other two thirds. Are they seeing benefits? And three-quarter expecting to see benefits means the glass is well over half-full.

What about cloud computing, does the survey capture this?

The story goes on to quote the Productivity Commission:

“There’s no point just buying a computer, having a website or buying a smartphone, you have to also look at technology and what opportunities are presented by this stuff and completely re-engineer your business,” says Commission chair Murray Sherwin.

Well yes, but that’s as much a failure of the companies selling technology to New Zealand’s SMEs. There is still far too much emphasis on shifting boxes and selling software licences.

3 thoughts on “NZ SMEs say technology has no business impact

  1. Pingback: NZ small business productivity, technology | Bill Bennett

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