Smartphones now dominate mobile phone sales — even in poor countries. Yet not everyone wants a touch screen device with the power of a laptop in their pocket. Or not everyone can afford to pay for a touch screen device.
The obvious name for a phone that doesn’t qualify as a smartphone is ‘dumb phone’ or possibly ‘ordinary phone’.
This creates a problem for the insecure marketing people working for phone makers. They can’t bring themselves to use such honest, straightforward terms to describe their products.
Hence we have feature phones. A remarkable term given the main thing about a feature phone is that it has few, if any, features worth talking about.