At its Build 2014 conference, Microsoft has revealed that a future update to Windows 8.1 will resurrect the Start menu.
Giving customers what they want is always a smart business move, it took Microsoft three years to figure this one out.
Not listening to hundreds of millions of users seems like arrogance — that’s an area where Microsoft has made huge strides in recent years. At least most of the time.
And yet… the Windows start menu shouldn’t be that big a deal. The Windows 8 start screen effectively replaces its role. You could argue that customers are not buying Windows 8 because it is missing what amounts to a superseded feature.
What this tells us is that users are inherently conservative about user interfaces. Software companies face huge risks updating even the smallest aspect of much-loved designs.